Expert Claims That 20 Million Homes Will Own 3DTV Set By 2015

An expert has claimed that over 20 million homes will own a 3D TV set in in the next five years. A spokesman for TBIvision publisher Informa Telecoms & Media claimed that providing content owners, broadcaster and pay TV platforms invest in 3D that 3D will be in 1.6% of all homes by 15.

Informa Telecoms & Media principal analyst Simon Murray told TBIvision, “However, the market will still be very immature by 2015, so significant growth opportunities exist beyond this date”.

North America will lead the way in terms of the number of 3D TV homes. According to reports, there will be around 9.2 million 3D TV sets in homes across North America. Western Europe will have the second largest number of 3D TV sets with around 6.8 million sets in homes and Asia Pacific will be third with around 4.6 million.

Despite the prediction that it will take off, the absence of a glasses-free system of watching 3D TV will constrain growth.

Informa Telecoms & Media principal analyst Simon Murray claimed that the need for 3D TV glasses will constrain the growth of 3D televisions.

“We believe that 3DTV will take off, but we also believe that 3D TV viewing will be limited until the technology has progressed sufficiently to remove the viewer’s need to wear glasses – which we estimate will be beyond our forecast period,” Murray said.

Other factors that will constrain the growth of 3D TVs include, the lack of 3D TV content, high production costs and the high cost of 3D TV sets.